“Your customers are your partners in business. Treat them as valued members of your family. The secret of marketing is retention.... Developing lasting relationships is vital to your long-term success.”
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Daniel Felsted
185 N. 850 W. 435.245.0292 (h)
Hyrum, UT 84319 danielbbq@gmail.com
(435) 881.4770 (c) www.myroo.com
1. Teacher/Trainer/Coach
My career began when I found myself teaching English as a second language in China, on the island of Taiwan.
I quickly found that in my pursuit of excellence I was a resource for others who wanted to become good teachers. I had been developing materials, resources, and best practices for most of my first year in China when I realized that I needed to teach others how to do it better.
I began holding classes for anyone who wanted to become a better teacher. It soon grew into something much larger. I was writing classroom materials, curricula, and how to materials.
As training teachers grew I found a publisher which published some of my work. I found myself teaching principles how to incorporate English as a second language into their curricula.
This success led me to return to the United States to finish my undergraduate degree.
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2. Graphic Designer
Initially I wanted a degree in Instructional Technology but I was only able to find a Master Degree and an Minor. I immediately started the minor in Instructional Design. Many of the classes involved design skills, which had been of interest to me so I got my undergrad in Graphic Design.
While in between my junior and senior years I founded a graphic design company which I merged with a friend's internet service provider company. A friend I meet in China.
I worked as a designer as I prepared to obtain my Master Degree in Instructional Technology. An opportunity came to develop a design department for a manufacturer which I took.
Being a small company I was able to deal with most departments of the company. I consistently had to solve issues between the customers and our internal employees.
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3. Customer Service Expert
I developed a thirst for knowledge of better ways to solve the problems that faced our company. I started reading trade magazines that focused on customer issues. Publications such as American Demographics, Target Marketing and Catalog Success.
I saw a great correlation between the goals of a designer—to engage the customer and help them to make an educated decision about your product and what our customer service issues.
I read all that I could get my hands on to do with customer service and it's roll in the marketing plan. One day I found a publications called DMnews. It seemed to bring together the ideas from the other publications I had been reading and reinforced my life experiences and beliefs on the importance of customer service.
But I still starved for more.
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4. Direct Marketer
One day I read an ad for Mercy College in one of these publications. It offered a Master Degree in Direct Marketing. I read and reread this ad. Could it be. Is there such a resource as a Master Degree in this area.
I immediately called to find out more. It turned out that indeed there was such a program that combined the strengths of Teaching/Training/Coaching, Graphic Design, Customer Service, and marketing—it is Direct Marketing!
Needless to say I was signed up as soon as possible and the rest is history. My passions for teaching, design, writing, customer service was born in a marketing program.
I have been writing about these topics ever since. I have coined the phrase Internal Marketing Strategies (IMS) as strategies that enhance your marketing program which focuses on your #1 asset—your employees and your other #1 asset—your customers rather than on advertising and other external situations.
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5. George Wythe University
I learned that I loved learning, specifically, reading, writing, and thinking.
With my past experience teaching I study education and teaching as a hobby. I am inspired by the great works that are out there and love discovering, unknown to me authors.
I believe that one of the best educations available is through: George Wythe University,Monticello College and Hillsdale College.
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6. Inspiring Others
I wish to inspire others to study as our founding fathers studies. We have at your fingertips more information that kings and queens of past era's if we will only seek.
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EDUCATION
Master of Science – Direct Marketing |
Mercy College, White Planes, New York |
Bachelor of Arts – Graphic Design |
Utah State University, Logan, Utah |
Instructional Technology Multimedia Minor |
Utah State University, Logan, Utah |
Mandarin Chinese Language Minor |
Utah State University, Logan, Utah |
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